Surgical ConsultingThree live patient-education websites, built by a practicing surgeon.
Fort Worth, Fort Worth, and Boise. Every site below is live right now, and every number on this page was counted from that site’s own sitemap on September 19, 2026. Open them in another tab and check us.
What the practice needed
A surgical practice answers the same forty questions every week, by phone, in the hallway, and again in the exam room. Nothing the practice handed out survived the car ride home.
What we built
61 pages. Ten condition guides covering the hernia family and gallbladder disease, with separate open, robotic and women’s pathways wherever the operation and the recovery genuinely differ. A four-part patient journey: first appointment, scheduling, day of surgery, recovery. Eight downloadable handouts hosted on the practice’s own domain rather than a third-party portal. Three waiting-room games and two patient tools, including a drain log a patient fills in at home. A weekly referenced blog, now 21 posts deep, every one written by the surgeon whose name is on it.
What it proves
It is the only one of the three that has been running long enough to have a track record, so the measured results on the analytics panel all come from it. It also answers the obvious question about anyone selling patient-education websites: do they have one themselves.
Counted from the live site
- Pages
- 61
- Condition guides
- 10
- Blog posts
- 21
- Waiting-room games
- 3
- Patient tools
- 2
Source: the site’s published sitemap, September 19, 2026.
Built before the consultancy existed, because the practice needed it. Every lesson in the build method was learned here first, at our own expense.
What the practice needed
A gynecologic oncologist sees patients on the worst day of their year. Her own handouts were good; they were also October 2020 scans that could not be searched, could not be read on a phone, and could not be sent to a daughter in another state.
What we built
25 pages covering four cancers, prevention and screening, seven procedures, and the full arc of an operation from before surgery to when to call. Six of her own patient handouts, rehosted on her domain on her institution’s letterhead exactly as she wrote them. A searchable glossary. An interactive starting-point guide on the homepage for a patient who does not yet know which page is hers.
How the clinical content was verified
Her cervical screening page is written from ACOG Committee Statement No. 28 (Obstetrics & Gynecology 2026;148:e63–e67), the primary source, which she supplied. Checking against the primary document rather than a secondary summary turned up five substantive errors in the draft, including a missing cytology-alone option and an undefined term. Every clinical page goes through that step before it is published.
Counted from the live site
- Pages
- 25
- Cancers covered
- 4
- Procedure guides
- 7
- Her handouts, rehosted
- 6
- Searchable glossary
- Yes
Source: the site’s published sitemap, September 19, 2026.
Plum on warm paper, chosen deliberately against the pink every other gynecologic site defaults to. Her patients are not all breast-cancer patients and the site should not look like they are.
What the practice needed
No website at all. No domain, no analytics, nothing for a newly diagnosed patient to find at eleven at night, which is when she looks.
What we built
31 pages, organized around the sequence a patient moves through rather than the way a department is organized: screening, then I found something, then diagnosis, then the treatment choices, then surgery and recovery, then support. Separate pages for DCIS, hormone-receptor-positive, HER2-positive, triple-negative and lobular disease, plus stage 3 and stage 4, because a patient reading about her own subtype should not have to filter out five others. A page explaining how to read a pathology report. A drain log. A page on arm and shoulder recovery that most sites leave out.
What it proves
The method is not local. Boise is 1,400 miles from Fort Worth and none of the build needed a meeting in a room. A free-mammogram page sits in the screening section; it is the most useful page on the site for a patient who has been putting it off because of the cost, and it took an afternoon.
Counted from the live site
- Pages
- 31
- Subtype-specific pages
- 7
- Recovery & support pages
- 6
- Searchable glossary
- Yes
- Prior web presence
- None
Source: the site’s published sitemap, September 19, 2026.
A new domain with no mail history made the launch straightforward: nothing to preserve, no zone to export, no cutover risk.
Your practice could be next
Early clients get the founder on the build, start to finish. No account manager, no offshore team, no handoff to someone who has never stood in an operating room. That is a real advantage and a temporary one, because it does not survive scale.